Abstract: The scientific paper aims is aimed to analyze and discuss the digital transformations of sustainable cultural tourism. Attention is focused on the process of digital transformation of cultural heritage in tourist destinations. The benefits of digitization of cultural heritage are discussed. Research interest is focused on digital materials used that are accessible to a wider audience. Emphasis is placed on the application of information and communication technologies in sustainable cultural tourism. The importance of sustainable cultural tourism, as a prerequisite for various activities with a cultural focus, is emphasized. An author‘s definition of digitization in sustainable cultural tourism is proposed. The role of digital cultural heritage for potential tourists is analyzed. The author defends the thesis that the digitization of the cultural heritage contributes to the preservation of the cultural capital of the destinations and its preservation for future generations.

Key words: digitization, sustainable cultural tourism, cultural heritage, digital technologies, future.

Линк: https://vum.bg/wp-content/uploads/2023/07/Volume-16.pdf